Promotional Materials

To help your company get the word out about your involvement with Military Makeover, we have put together a few items that will help you get started.

Any use of this material must be submitted to Military Makeover for approval prior to use.

Please contact your Project Manager directly for approvals on promotional materials.

Logos & Marks General Guidelines


  • Lifetime logo cannot be used on its own, and has to be used in conjunction with Military Makeover logo.
  • Lifetime logo must be smaller in size then the Military Makeover logo.
  • The words “airing on” or “airs on” must appear before the Lifetime logo.


Gold #f1c317

Army Black #232222

Web Banners

The following banners may be used on your Web site to promote your company appearing on the Military Makeover. The following banners have been approved and may not be altered. If you need a different size or wish to change the banner, it will have to go through an approval process.  For information on this process please contact us at

728×90 Leaderboard

Copy the following code to insert this banner into your site.

<a href="" target="_blank" rel="noopener"><img src="" alt="Military Makeover on Lifetime" width="728" height="90" /></a>

300×250 Medium Rectangle

Copy the following code to insert this banner into your site.

<a href="" target="_blank"><img src="" alt="Military Makeover on Lifetime" width="300" height="250" /></a>

300×600 Half Page

Copy the following code to insert this banner into your site.

<a href="" target="_blank"><img src="
" alt="Military Makeover on Lifetime" width="300" height="600" /></a>

Marketing Asset templates

The following Marketing Asset templates may be used promote your company appearing on the Military Makeover. They include co branded PSD and powerpoint templates for the following: social posts, social covers, web banners, printed signage, and email signatures. All assets created will need to be approved by the military makeover team.

Press Releases

If you are releasing your own Press Release, it needs to be approved by BrandStar’s Brand Service Department.

When using Lifetime Television® in reference to Military Makeover in the Press Release, it needs to be represented as such:

“Military Makeover airing on Lifetime TV”

“Lifetime’s Military Makeover or Lifetime TV”

Boilerplate for Military Makeover with Montel® and BrandStar

Military Makeover with Montel®, A BrandStar Original, is America’s leading branded reality TV show that offers hope and a helping hand here on the home front to members of our military and their loved ones. A veteran of both the Marine Corps and the Navy, talk show legend and military advocate Montel Williams, who creatively co-produces the show along with a colorful cast that seeks to transform the homes and lives of military families across the country. The cast includes co-hosts Art Edmonds and designer Jennifer Bertrand. This special series enlists caring companies of all sizes as well as non-profits and the local community. Military Makeover airs on Lifetime® and on the American Forces Network which serves American servicemen and women, Department of Defense and other U.S. government civilians and their families stationed at bases overseas, as well as U.S. Navy ships at sea. Help starts at home for veterans on Military Makeover. Join us as our makeover team engages to change the living situation – and the lives – of these deserving families.

About BrandStar: We’re matchmakers; connecting People to Brands to Do Life Better. BrandStar has unparalleled experience in creating customized educational content for brands with laser targeted extensive distribution through their multi-channel network ecosystem and methodology. From Original television programming on Lifetime,, social media, digital marketing, to media management and PR; BrandStar helps brands connect with the right consumer, at the right time, with the right message, through all the right channels.

Thank you so much for your cooperation.
If you have any questions, please feel free to contact us.