Super Bowl LVIII Breaks Record in Viewership
A record number of people tuned in to Super Bowl LVIII on Sunday.
According to Nielson Fast National data and Adobe Analytics, an average of 123.4 million viewers watched the Kansas City Chiefs beat the San Francisco 49ers. The two faced off at Allegiant Stadium in Las Vegas.
Viewership at Super Bowl 58
This number includes the 112 million viewers who watched the big game on CBS Sports. The broadcast marked the largest audience in history for a single network, according to a CBS release. This means that Super Bowl LVIII was the most-watched Super Bowl in NFL history. The broadcast was also the most watched broadcast since the 1969 Moon landing. U.S. TV ratings put Sunday’s game just behind Apollo 11’s historic landing which had an estimated 125 to 150 million viewers tune in.
More data from Nielson is expected to be released that will include viewers across all platforms, including the CBS Television Network, Paramount+, Nickelodeon, Univision, CBS Sports, and NFL digital properties like NFL+.
Last year’s Super Bowl brought in a previous U.S. record with 115.1 million viewers when the Chiefs beat the Philadelphia Eagles.
Famous Face at 2024 Super Bowl
The stars were out in Las Vegas for the big game. Multiple famous faces were in attendance like Justin Bieber, Taylor Swift, Blake Shelton, Lady Gage, and more. Super Bowl LVIII featured Usher to entertain the crowd at the iconic halftime show. Usher’s performance featured Alicia Keys, H.E.R., will.i.am, Lil Jon, and Ludacris. Together they performed classic hits like “Love in this Club,” “My Boo,” and “Yeah!”
Despite the record-breaking viewership, the 2024 Super Bowl didn’t beat the world record for the largest sports broadcast. That title goes to the 2022 FIFA World Cup final when Argentina beat France on Dec. 18, 2022.
Patrick Mahomes has already started celebrating his third Super Bowl victory at the happiest place on earth. The Mahomes family participated in the annual Super Bowl celebration parade Mickey and Minnie Mouse.
What did you think about Super Bowl LVIII?
